Web copywriting
On the web every word counts
Unnecessary words waste opportunities to engage.
Our web copywriting service can provide you with direct, conversational content that web users warm to. It’s easy to read. It’s also easy on the eye.
We know what makes web content work, how you can establish relationships with web users and draw them into your site. We combine traditional copywriting skills to explain and explore your messages with an ability to distil and simplify information so that it stands out on the web.
The result is web copywriting that connects, engages and inspires.
SEO Copywriting – Not long ago, content was written for people to read. How times change.
Writing in the digital age means that copywriters now have a new audience: the search engine robots.
The content we copywrite may be attractive to Google’s robots, but it’s never robot copy. It’s always optimised primarily for ‘real’ web users and readers.
We’ll help you identify keywords and search terms. We can then work with your web team to structure information before we set about writing SEO optimised copy.
Our digital content is tech savvy and SEO friendly. But we never compromise our high editorial standards.